Lufthansa Cargo have announced the launch of GlobeCross GmbH, a new wholly owned subsidiary formed through the merger of heyworld and CB Customs Broker. With GlobeCross, Lufthansa Cargo is strengthening its portfolio in cross-border logistics and customs services, offering eCommerce customers faster, more predictable and fully compliant solutions in an increasingly complex trade environment.
GlobeCross combines scalable digital eCommerce logistics capabilities with more than two decades of certified customs expertise. GlobeCross will operate as an integrated partner for customers shipping goods across borders with a strong focus on digital, transparency and scalable end-to-end delivery. The name GlobeCross reflects the company’s role in global cross border trade. “Globe” stands for international reach, while “Cross” represents the ability to overcome geographic and regulatory boundaries by connecting markets, partners and systems into seamless, compliant logistics flows.
“With GlobeCross, we are significantly expanding our cross-border logistics capabilities and taking a decisive step in offering our customers solutions beyond traditional airport-to-airport transportations,” says Ashwin Bhat, CEO of Lufthansa Cargo. “By bringing together deep customs expertise and digital eCommerce solutions, and by combining the complementary strengths of CB Customs Broker and heyworld, we are creating a unique, fully integrated platform for cross-border parcel logistics. This strengthens our market position and enables us to deliver faster, more compliant, and fully transparent processes – creating greater value and precision for our customers.”
For existing customers of heyworld and CB Customs Broker, nothing changes in day-to-day operations. Contracts, contacts and services remain in place. At the same time, customers benefit from a more integrated setup: one partner instead of multiple interfaces, shorter decision paths and faster implementation of tailored solutions.
“The merger of heyworld and CB Customs Broker represents our next step making cross-border logistics simpler, faster and more reliable for our customers”, said Nikola Todic, Managing Director of GlobeCross. “By combining eCommerce logistics with customs expertise into one integrated solution, we eliminate interfaces, reduce delays at borders and enable scalable, end-to-end execution from origin to door.”
“Our focus is delivering reliability and predictability, especially in today’s environment”, adds Murat Odabas, Managing Director of GlobeCross. “By organizing information flows and embedding regulatory requirements into our software and solutions, we reduce complexity, minimize delays at borders and remove friction from cross-border logistics.” GlobeCross follows an asset-light model, focusing on software, processes and expertise rather than physical infrastructure. This allows flexibility, rapid scalability and fast rollout of new solutions. The company operates independently in the market, while benefiting from access to Lufthansa Group’s strong logistics ecosystem.
