Silk Way West Airlines, a member of the Silk Way Group and one of the fastest-growing cargo carriers in the Caspian and CIS regions, has launched its redesigned website, accessible at www.silkwaywest.com. The website includes several new features, including a responsive, user-friendly layout, simplified navigation and newly integrated online booking services along with enhanced freight tracking and a CO2 calculator to improve the customer experience.
In addition to improving existing functionality, two new online services have been added to better serve the airline’s customers. An online booking feature enables forwarders and sales agents to send cargo inquiries directly to the airline through the website and receive a booking confirmation with flight data by email. The enhanced tracking service with an integrated CO2 emission calculator offers real-time status tracking through the website, which calculates carbon emissions generated from shipments based on cargo weight, origin and destination. The new features demonstrate the company’s drive to improve the customer experience by digitalizing services and achieving a carbon neutral footprint.
Commenting on the new services, President of Silk Way West Airlines Wolfgang Meier said: “I am proud to share the passion of our team that redesigned our website, making it even more attractive and optimizing its functionality. Adjusting the website in line with our new corporate identity and adding useful features and important functions makes it a great experience for customers to step into the Silk Way world. The next stage in digitalizing our processes is the launch of online booking through our website, which will further enhance our capacity to reach prospective clients.”
“We are delighted that our latest project brings us together in providing state-of-the-art tracking capability to Silk Way West Airlines’ newly redesigned website, together with an online query and interactive quotation feature through our QuoteIt platform to further enhance digitally driven growth. It is sensational to witness this development and we are looking forward to continued synergies and cooperation between our two companies", said Cristina Pheysey, Managing Director ENXT Solutions GmbH.
